About Client
Enikay is the holding company of a startup food company that makes ready-to-eat smoked meat. 

Challenge 
Enikay did not have a brand identity and packaging design for its new product. in addition, they had no strategic plan for brand launch. 

Solution Proffered
ROC embarked on a market research to survey current trends in the market for packaging and sales of smoked meat of all kinds. Based on our findings, we designed a unique identity with an iconic flame for Enikay, Brand Architecture and Series of packaging designs to facilitate the production of their products.